Ola Electric revealed that it has resolved 99.1% of the 10,644 customer complaints received. The e-scooter maker, which accounts for 27 per cent of the Indian e-scooter market, is under scrutiny after receiving a show-cause notice from the Central Consumer Protection Authority (CCPA). The agency is investigating possible violations of consumer rights, misleading advertising and alleged unfair trade practices.
Ola’s response to complaints
Ola Electric, in a recent regulatory filing, highlighted that its system for handling customer complaints is very effective. “Of the 10,644 complaints we received, we resolved 99.1 per cent of them to full customer satisfaction,” the company said. While the CCPA notification raised concerns about the company’s practices, Ola is keen to show that it takes customer satisfaction seriously. Although the specific CCPA complaints have not been made public, the company appears determined to demonstrate its commitment to resolving the issues.
The situation has become more tense after a public spat between Ola Electric CEO Bhavish Aggarwal and comedian Kunal Kamra. Kamra took to Twitter to criticize Ola for not clarifying its plans regarding customer refunds or resolution of ongoing issues. He expressed frustration, suggesting the company was not being transparent in its handling of complaints. In response, Ola CEO Bhavish Aggarwal fired back on Twitter, “If you can’t help, then shut up and let us solve the real customer problem.” The public tweet exchange sparked an online discussion about Ola’s customer service and increased pressure on the company.
Ola S1 X model pricing review
In another development, Ola Electric has faced scrutiny over the pricing of its S1 X 2kWh scooter. The Automotive Research Association of India (ARAI) has expressed concern over this and questioned the price reduction ahead of the Ola flagship store sale. ARAI noted that this price change may affect the model’s subsidy eligibility. Ola responded by providing documents, including invoices and app screenshots, showing that no unauthorized price changes had occurred except for Rs 1. Give the customer a discount of 5,000 yuan.
