Tesla is one of the most innovative automakers on the market today. However, it is not the best off-road vehicle due to models like the Cybertruck, which are also among the most criticized. While some critics will never be happy with Tesla, the company is going all out with the Model Y Standard, which currently starts at $39,990 (plus $1,390 destination charge). The rear-wheel drive mid-size SUV previously sold for about $44,990. Tesla also offers 0% APR for up to 72 months.
In addition, buyers can also get some free upgrades on Model Y, including premium paint, tow hooks and upgraded wheels. Drivers looking to lease a Model Y do not need to make a down payment, and anyone who wants to take advantage of Tesla’s discounted pricing only has until December 26, 2025 to do so. That’s when the promotional pricing ends. Additionally, delivery of the vehicle must be completed by December 31, 2025. However, Tesla did make it clear in the fine print that pricing is subject to change, meaning the current numbers could drop even further.
Buyers who trade in their vehicles also get 2,000 miles of free Supercharging, which isn’t quite the same as using third-party ChargePoint. But this benefit isn’t unique to the Model Y promotion, as it actually applies to trade-in purchases of any Tesla vehicle. For more information about this program or the standard Model Y promotional offer, please visit the Tesla website.
Learn more: Avoid these 5 EV charging habits for maximum battery health
Challenges Tesla faces in 2025
Tesla Model S appearance – DiPres/Shutterstock
Tesla’s new promotional pricing strategy for the Model Y Standard is an aggressive one that may not be the company’s most reliable model for 2025. This may stem from the company’s disappointing results in the fall of 2025. In November of that year, Tesla sold just under 40,000 vehicles, down from about 51,500 a year earlier. But it’s not just a decline from 2023 to 2024. This is actually Tesla’s lowest total monthly vehicle deliveries since early 2022.
But warning signs actually emerged as early as 2025, when Tesla’s U.S. market share began to slip despite growing competition. As of August, the company accounted for 38% of all electric vehicle sales in the United States. This is Tesla’s lowest share since October 2017. But Tesla didn’t immediately address the issue with special promotions, instead focusing on robotaxis and other non-vehicle businesses. At the same time, the competition also introduces new electric vehicle models and offers generous prizes.
As of this writing, Tesla’s other two Model Ys are listed at regular prices. Model Y Premium is priced at $44,990 with rear-wheel drive and Performance with all-wheel drive is priced at $57,490. There are no major incentives, free offers, or free upgrades for either model. However, Tesla may adjust pricing or provide special promotions for these two models before the end of 2025.
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Read the original article on SlashGear.