The car market often defies logic. As we know, buying a used car generally saves money, as new cars can depreciate by 30% in two years. However, this is not always the case: some used Models usually sell for more than New competitor’s suggested retail price.
It doesn’t make sense, but there’s a reason for it. For example, inventories could be disrupted by market events, such as a 2022 semiconductor shortage. Additionally, when demand exceeds supply, certain vehicles become more popular, which only creates wider interest.
Which cars qualify for this unique selection? We used the latest iSeeCars listing data as well as other sources to compile this stalwart fleet. As you might have guessed, Toyota did pretty well.
If you’re looking for a new car to get you from point A to point B, these might be worth considering.
1. Ford Escape
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The Ford Maverick has a hybrid powertrain option that delivers strong fuel economy and modest towing capacity while still handling everyday tasks. As a selling point, it’s one of the few pickup trucks with broad appeal, from daily commuting to weekend work. The price difference between this used car and a new car is staggering: about 12.3%, for an average increase of $4,038.
Additionally, its smaller footprint makes city parking easier, and standard features like smartphone integration and a comfortable cabin extend its value on the used market. This is obviously a very popular used car option. According to Car and Driver’s Drew Dorian, the Maverick is “a simple, honest truck with enough features for truckers who don’t need the size of an F-150.”
2. Toyota Corolla Hybrid
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The Toyota Corolla Hybrid has quietly become one of the most efficient compact car/SUV alternatives on the road. Of course, this is just one reason why used examples cost so much more than new examples that have recently come on the market.
Car and Driver noted in its 2026 review that the Corolla Hybrid’s fuel economy could reach over 50 mpg. This irresistible economy makes it stand out among compact vehicles where efficiency and cost dominate. The combination of everyday frugality and robust reliability has translated into strong demand for lightly used devices. It goes without saying that Toyota’s hybrid technology boasts decades of solid performance, which means trust in the second-hand market.
3. Mercedes-Benz G-Class
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Like its Japanese rival Toyota, Mercedes has convinced us how trustworthy they are. The company is known for its durability, which means you won’t have any questions buying second-hand. The Mercedes-Benz G-Class is no exception, arguably the epitome of luxury SUVs, and its used prices often exceed the new MSRP listed by dealers.
This result is especially true for low-mileage AMG models. The G-Class combines classic design with strong off-road capability and premium amenities, appealing to car enthusiasts and luxury car buyers alike. According to Edmunds evaluation data, the 2024/2025 G-Class can still retail for five figures or more at dealers.
4. Toyota Sienna
Image credit: Felix Mizioznikov via Shutterstock.
Minivans typically depreciate faster than SUVs, so the Toyota Sienna is in a class of its own, and not just because of this unique feature. First, it’s one of the few modern minivans that has never been replaced by an SUV, instead evolving into a pure hybrid platform that’s both fuel-efficient and family-friendly.
A reputation for practicality coupled with strong reliability has resulted in very tight used car inventories, keeping prices close to or above new MSRP in many markets.
In a 2025 report, MotorTrend’s Bob Hernandez called the Sienna “one of the most durable passenger vehicles in North America,” noting its efficient hybrid powertrain, roomy interior and thoughtful technology upgrades, including a larger infotainment screen and refined connectivity features.
5. Toyota RAV4 Prime
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The Toyota RAV4 Prime is the plug-in hybrid version of America’s perennial best-selling SUV. In the latest iSeeCars research, this trusty small SUV is one of the vehicles whose used pricing remains above new MSRP. This reflects the RAV4 Prime’s demand among buyers who want both electric range and the practicality of an SUV.
Drew Hardesty of the YouTube channel Car Confections said the 2024 Prime is his favorite SUV. He says it “builds on what’s already great about the Rav 4 Hybrid, giving you all-electric range and increased performance without compromising anything.” The video estimates that a used 2024 RAV4 Prime will still retain 65% of its resale value after five years, which is why these SUVs are hard to find.
6. Toyota Corolla Cross
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Although often underrated compared to its peers, the Toyota Corolla Cross is quietly becoming popular. The TCC is a small SUV that has a huge following but delivers great performance in a small package, just like Prince before he left the stage forever.
It’s performed so well that used prices in iSeeCars listings nationwide are already slightly higher than new MSRP. The Corolla Cross builds on Toyota’s proven foundation, offering comfortable seats, good visibility and efficient performance: traits buyers value in a small SUV. There’s a clear Toyota-type pattern here.
7. Toyota RAV4 Hybrid
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According to AutoBlog’s Jacob Oliva, the Toyota RAV4 is America’s favorite SUV. That means demand is at an all-time high while inventories are tight. In addition to this, the RAV4 will be hybrid-powered, further boosting used car demand.
Not all used RAV4 Hybrid pricing is for the electric model: In some used listings, the standard RAV4 Hybrid also appears above the new MSRP. Owners can appreciate its smooth ride quality, good fuel economy, and adaptability from suburban roads to light off-road trails: a balance that could appeal to many buyers.
8. Kia Carnival
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While Japan’s Toyota is unparalleled when it comes to long-term automotive investments, South Korea is by no means lagging behind. Kia’s success in the United States over the past two decades is clear, and the Fiesta’s practical design has made it one of its most popular models. Since minivans are less common than SUVs, buyers seek maximum space without jumping to larger three-row SUVs, which has helped the Fiesta’s price remain strong. Furthermore, it has operability, functional content and usability rather than pure economics to improve resiliency.
Jerry Seiner of Kia South Jordan, Utah reminds us why they’re so popular. “Kia vehicles are built to last, using quality materials and engineering to last a long time,” he wrote. “This focus on durability means even older Kia models perform well and maintain their aesthetic appeal over time.”
9. Ford Mustang
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The off-road icon with huge appeal has enjoyed a renaissance in the last decade, making it one of Ford’s recent success stories. Built on a rugged ladder frame, the Bronco is available in multiple trim levels, powerful turbocharged engines and true off-road capability with selectable drive modes designed to conquer terrain from sand to mud.
For some ideas on which models hold their value best, perhaps this Everything Bronco after-sales review will shed some light. “Models such as the Bronco Raptor with the top-tier V6 engine and the limited-edition Ford Bronco Heritage Edition are likely to retain their value the best,” the report said.
10. Toyota Tacoma
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If there’s one vehicle that turns depreciation into shenanigans, it’s the Toyota Tacoma. America’s first choice for its reliability and longevity, this iconic midsize pickup truck is rugged enough for weekend hauling but compact enough for everyday use.
A reputation for durability and desirability means low-mileage used Tacomas sometimes cost as much or more than new ones: a rare exception to the usual depreciation curve.
Kelley Blue Book’s (KBB) Best Resale Value Awards clearly show that the 2025 Toyota Tacoma has a resale value of up to 64%. This certificate makes it in high demand in the used car market.
