- Olivia Jade Giannulli, whose parents Lori Loughlin and Mossimo Giannull Charged In the college admissions scandal, it seems that she is increasing her influencer marketing efforts on Instagram.
- In the past 24 hours, Jade used affiliate marketing links to post links to two Amazon pages in her Instagram Story, which showed that she could get commissions from the final sale.
- Jed also reposted a photo of himself, posted by Kim Kardashian's bodybuilding brand Skims.
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Internet influencer Olivia Jade Giannulli-whose parents Lori Loughlin and Mossimo Giannulli have been charged. College admissions scandal -Seems to be ramping up her influencer marketing efforts.
In the past 24 hours, the social media superstar, along with Olivia Jade, has attracted more than 3 million followers on YouTube and Instagram, and added two to RewardStyle's Instagram Story Affiliate marketing links. Jade also reposted a photo of himself promoting Kim Kardashian West's new bodybuilding brand Skims.
Jade and Skims did not respond to Business Insider's request for comment.
In Jade's Instagram story, she promoted a lamp that casts the night sky onto the ceiling. "My lamp is from Amazon!" Jade wrote in her Instagram story. She added: "If you want them, I will have a link sliding up."
Jade's links were briefly redirected to the RStyle.me domain owned by RewardStyle before landing on Amazon. If one of her followers eventually bought BlissLights Sky Lite for $ 59.99, using RewardStyle's affiliate marketing link indicates that Jade will get a commission.
RewardStyle has a partnership with Amazon, where Amazon pays RewardStyle and its influencers a fee that is a percentage of any sales completed. RewardStyle did not comment on Amazon's special prices, but said that each retailer negotiated a different price, usually between 5% and 20%.
Yu's parents are accused of paying $ 500,000 to guarantee her [and her sister's] admission to the University of Southern California. They have pleaded not guilty to their charges and are likely to begin trials in October.
Jade has been active on Instagram, and her parents' case has been run through the legal system, but influencers are relatively quiet on YouTube, posting only There was a video in the last three months After the announcement, she will start blogging again.
She also regularly posts links to brands on Instagram, such as Adina's jewelry with Boy lies, But in those cases it was unclear whether this was a paid promotion.
However, the use of affiliate marketing links and Jade's standout in Instagram stories from well-known brands such as Kardashian West's Skims show that people are working more consistently to re-enter influential economies.
Jade previously with Sephora, TRESemméwith AmazonBut they kept in touch with her after the college admissions scandal broke.
For more information on how brands and influencers interact on Instagram and other platforms, check out these other Business Insider Prime stories:
- An Instagram influencer with 100,000 followers shared her 9-page media toolkit for brand promotion, including what she charges: Influential person Macy Mariano shared a copy of her latest version of the media tool and sent it to the brand when transacting with a sponsor.
- According to 4 influencers, the best way to make money on Instagram: We talked to 4 Instagram influencers: Caitlin Patton, Jehava Brown, Katy Bellotte, and Julia Engel-about their digital business.
- How to edit Instagram photos based on professional and photo app creator "Tezza", downloaded more than 3 million: Tezza created the app as a way to share her photo editing tips and photo filters with followers.
- How TalentX plans to rule TikTok from 32-bit influencer and Los Angeles mansion: TalentX Entertainment is focusing on brand partnerships, merchandise sales, live events, and TV and film development for its TikTok star list.
- How the Cash App uses original songs and hires influencers all the rage on TikTok, suggesting them make fun of "how are you?": By hiring Hype House members and other influencers to promote songs about the app, the Cash App generated millions of impressions on TikTok.