Survivors from all over the world, including Anne Frank’s step-sister, recorded 30-second messages and then posted them on social media under the hashtag #NoDenyingIt, including Instagram and Twitter.
This online campaign was launched at the same time that hundreds of advertisers were boycotting Facebook, calling on them to take more active actions to combat toxic and inflammatory content, thereby inciting violence and hatred.
“I lost my entire family. Many, many family members. This is undeniable! Remove the denial of the Holocaust from Facebook,” Frank’s stepsister Eva Schloss said in the video.
Other survivors who contributed to the project include 84-year-old Serge Klarsfeld (Serge Klarsfeld), a famous Nazi hunter who helped track down and expose Nazi war criminals.
The movement was organized by the New York-based Jewish Material Advocacy Conference against Germany.
This non-profit organization is committed to seeking compensation from the German government and demanding the return of Jewish property stolen by the Nazis.
Zuckerberg was Jewish and sparked controversy in 2018 when he argued that Facebook should not filter out posts denying the Nazis killed 6 million Jews.
In an interview with technology site Recode, he said that although Facebook is committed to stopping the spread of fake news, it will not filter out posts based solely on factual errors.
He said that although he discovered that the “Holocaust” denial was a “deep offensive”, he did not believe that the deniers “intentionally misunderstood it.”
Critics slammed Zuckerberg, saying that such comments would incite hatred and violence, and pointed out that the denial of the Holocaust was “typical fake news.”
Facebook said in a statement that it will delete posts that deny the Holocaust in countries that are declared illegal (such as Germany, France, and Poland).
In the United States and the United Kingdom, based on freedom of speech laws, denying the Holocaust is not illegal-Facebook monitors such posts to determine if they violate site guidelines.
A spokesperson said: “We delete any posts that celebrate, defend or attempt to defend the Holocaust.”
Nearly 1,000 advertisers, including behemoth brands such as Coca-Cola, Hershey and Adidas, have temporarily stopped advertising on Facebook, saying that major social networking sites need to better prevent hate speech.
Earlier this month, organizers vowed to continue the boycott, saying that executives, including Zuckerberg, had failed to take any meaningful action to curb hate content.
Facebook firmly refuses to conduct fact-checking on political speech, and to a large extent rejects the speech policy of world leaders, but said it will work on sites that release hate speech.
Recently, Facebook does seem to have made some changes, including the removal of Trump campaign ads with Nazi emblems.
The company also stated that it will flag posts of world leaders that violate its policies, even if these posts are still accessible because they are “newsworthy.”
This month, an independent audit commissioned by Facebook in 2018 found that the California giant violated civil rights, including allowing Trump to publish posts that violated the values of the network.