Are you stuck at home? The opportunity is you. After watching all possible shows on Netflix, you may leave your old friends firmly in your hands. Please bear with me for a while before you anger your righteous indignation with me as a stupid joke. I am talking about a powerful smartphone!
This sneaky device has found a way to each pocket and gradually transformed itself into an extension of our beings. Think about how difficult daily activities would be without a smartphone. Browse unknown streets? Order pizza? Translate foreign phrases? Search facts on Google? This will take hours instead of minutes, not minutes.
The key is that the smartphone is a habit-building device. Whether you like it or not, they will affect our long-term behavior. Now, when locked in a global context, this is the best time to reflect on smartphone habits and how they are changing when you stay at home.
Your dirty and dirty smartphone
According to market researchers, from December to January, the demand for hand sanitizer in the US surged by 1,400%. Adobe analysis, Indicating that everyone is washing their hands more often. Although keeping in touch with the habits of the kindergarten is a good thing, many people are also beginning to disinfect their mobile phones. Google ’s keyword search data shows that searches for “how to clean mobile phones” and “how to disinfect mobile phones” have surged in the United States. I ca n’t remember the last time I used an alcohol solution on my phone [hint: never].
Yes. People are cleaning smartphones more and more frequently. Is it a popular game-changer? Probably not. Moreover, if you are the only person touching the device, then washing your hands regularly or disinfecting your phone once will solve the problem. However, keeping things clean is not harmful. We must wait and see whether this newly formed habit [for some people] will survive coronavirus infection.
Socialize on screen
When you land at home, socializing and socializing is a bit difficult. If we do not expect the tradition of applauding medical staff from windows and balconies recently, this is almost impossible [very good for doctors, there is nothing wrong with this]. If you have guessed that the social network is the answer, and Facebook, Instagram, TikTok and other users have a surge in activity during the lock, you are right.
Interestingly, according to Google trends, TikTok has benefited the most, with interest increased by 47% in March. Facebook, Instagramwith Twitter 'S interest has increased by about 15%, while LinkedIn is the biggest loser, down 23% over the same period. This web search activity was converted to new users and spent more time on most social networks. Another set of data from Stasta It shows that 32% of Americans spend more time on social media.
Before letting you be bored with all these numbers, let me review them. People are using all available means to stay in touch and socialize. You ca n’t hang out with friends, but you can have a group meeting in Hangouts or Skype. Your Instagram may lose its light because you can't go anywhere, but you can share photos and videos with friends and discuss them with the new co-watching event.
Call me, call you
Today's phones are more than just calling devices. They are personal correspondents, weather stations, news agencies, music players, movie theater screens, etc. Humans are social animals. We need to communicate and feel part of the tribe. However, it is interesting that people need to hear the voices of others. Not all chats and Facebook posts.
In March, a voice call appeared on the Verizon network 25% increase Once a week, talk time increased by 15%. At the same time, Facebook group calls Nailed in Italy It increased by more than 1000% during the pandemic. Other countries have also increased by more than 50%. Skype's average daily users increased to 40 million, An increase of 70% from last month, and the number of Skype to Skype call minutes increased by 220%.
It turns out that the current locking situation has injected new vitality into voice [and video] calls. When you ca n’t hang out with friends, but you need to hear human voices, your smartphone can also provide this “retro” feature. Of course, the necessity of working from home also contributed to this. However, when the shadow of the corona virus disappears, people are likely to revert to the previous Instagram, Facebook and rarely call behavior.
The world is a game
Well, recently the world is more like a virus, but obviously, it is also a game. During the lock-in period, people have more games. Based on data from application analytics company Sensor towerCompared with the same period last year, global mobile game downloads increased by 39% in February. Even the World Health Organization has joined #PlayApartTogether In March, a game activity was launched and people were advised to stay at home and play games.
However, this is not surprising. Mobile games have been growing in the past few years, and social distance only emphasizes this. It may also increase with US media equipment usage The same is true in the case of coronavirus. The growth rate of game consoles in March was 13%, while the growth rate of mobile phone usage during the same period was 40%. In the final analysis, this is due to the simple fact that almost all of us today have smartphones, but not game consoles. If anything, the goal of mobile gaming is to replace consoles with services such as Google Stadia, Microsoft xCloud, and Apple Arcade.
Our lifestyle determines how often and how long we charge our phones. According to one 4 weeks of study with over 4000 people To assess their smartphone charging habits, people usually charge their phones between 6pm and 8pm. This makes sense because most people recover from work during that time.
However, when you spend a day at home, this routine will no longer work. I can't find any research on how people charge now. However, based on my own experience and applying some general logic, I must assume that people either hang on the charger permanently or charge frequently.
After the pandemic, this will be another habit that will definitely change. The phone should be like this-mobile, when you move again [hopefully it will be earlier, not later], they will also move with you.
No surprises here! When people are restricted at home, every gadget can be rescued. Now people worry that excessive use of mobile phones will have a negative impact on people. Of course, we are in a moment of crisis and emergency, but if smartphones can help people build connections and stay sane in many ways, that ’s a good thing, right?